Lashai (Shai) Ben Salmi is a Multi Award Winning Author, TEDx Speaker, Publisher Founder and Cultural Connectivity Advocate. As a UN Women UK Delegate and Distinguished Korean Wave Representative, she promotes the Hallyu movement and personal development globally. Lashai has delivered keynote speeches on national and international stages, including. The House of Parliament and BBC Radio 1, and her work has been recognised by the Korean Cultural Centre UK and the First Lady of South Korea. Lashai is passionate about paving the way for the next generation, she co-founded numerous platforms to empower young people, promote cultural connectivity and exchange and promote educational equity.
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